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Is EU funding opportunities administration an art?

We had the chance to meet volunteers and experts from Youth Business Network, an active group of young people based in Komotini a city in the region of East Macedonia and Thrace, northeastern Greece but with a global vision and activity.  YBN , is a network  of young people active around the world aimed to contribute to competitiveness and regional growth through an entrepreneurial mind-set in the next generation. The potential partners in this endeavour include educational institutions, embassies in host countries, governments, private sector and individuals. It will be achieved by creating awareness, organising debates, providing opportunities for practical business start-ups and facilitating peer partnerships. Founder Nikolaos Kostopoulos says the organisation will be a platform from which to provide moral and directional support to young people as they foster the necessary business skills to pursue their goals.

To promote youth employment and entrepreneurship, the EU and its member countries work together to:

  • Address the concerns of young people in employment strategies
  • Invest in the skills employers look for
  • Develop career guidance and counselling services
  • Promote opportunities to work and train abroad
  • Support quality internships/apprenticeships
  • Improve childcare and shared family responsibilities
  • Encourage entrepreneurship

In order to achieve those aims EU is supporting young people with various grant to invest to their ideas.

The EU does provide some significant opportunities, but it does have quite strict rules and criteria, and will not be relevant to all organisations in these sectors.  However, there are many beneficiaries which have received significant funding from one or more of these sources for their projects and initiatives.  

Youth entrepreneurship is high on the EU political agenda as a tool to combat youth unemployment and social exclusion as well as stimulating innovation among young people:

Youth work and non-formal learning play an important role in developing the creative and innovative potential of young people including entrepreneurial skills. Youth policy and programmes at EU and national level support this:

Youth Business Network has recently organized a training course under Erasmus Plus+ sponsored by the Greek National Agency called ” How to Administrate EU Grants more effectively ”  that took place in Greece. During that training 25 young people had the chance to practise the following skills :

  • What does a European commission appointed proposal evaluator typically look for?
  • What you need to remember when filling out the application? DOs and DONTs
  • Writing a winning proposal, live demo, taking a case study of a typical EU grant application and his idea, a detailed step-by-step demonstration of how to write a proposal with high chances of winning

YBN is intended to assist grant beneficiaries in the implementation of their grant projects in financed from EC. This training  tries to provide practical information on the implementation and procedures related to financial management, reporting and accounting in line with EU financial regulation

One of the main beliefs that has been the acrual factor for the implementation of this project was that EU funds are used for direct access by a small circle of practitioners, though these grants are a real opportunity for the financing of all projects with a European dimension. Mastering Eu funding techniques ensures a valuable skill for your career and are essential for the development of your organization leverage.

Below you can find some observations participants have synopsised during this training course and they are useful not only for EU grants applications but from private donors-sponsors -investors :

The purpose of a proposal

● Ask for money ● Inspire donors ● Inform ● Share your vision ● Build a relationship ● Communicate your success Explain why your project is important and different. Focus on the future, not something you’ve already done. MANAGEMENT RELATIONS IDEATION

TOP 5 PROBLEMS WITH PROPOSALS

1. THE PROPOSAL IS NOT A PROPOSAL 2. BORING! 3. THERE IS NO CLEAR PROBLEM STATEMENT. 4. LACK OF LOGICAL ORDER 5. DOESN’T SOLVE ANYTHING

Final Advice

1. Proofread 2. Organize your proposal to make it easier to read . 3. Don’t include color, staples, fancy, bindings or special materials Researching foundations

● Identify nonprofit organizations that are similar to yours ● Conduct research using Foundation Center (www.foundationcenter.org) of European Foundation Center (efr.be) ● First contact those foundation that have similar interest ● You don’t need to be a great writer to write a great proposal 2

Become a better storyte

Make sure you write proposal (for a future need) , not a report or something that has already been accompished or founded.

For more information you can visit Youth Business Network’s website www.ybn.club or stay up to date with their news through their official facebook page www.facebook.com/ybnacademy

Startup entrepreneurship is not only hard working , but partying as well !

 

Happy New Year! We hope you had a fun and safe New Year’s Eve and are excited to dive into 2015. Like most of you we have had an exciting, exhausting and overall crazy since 2012 at startupconcepts.com . We wanted to give everyone a quick roundup of how our year went and what is coming up in 2015 .

What’s next in 2015?

  • Continued improvement of our content and growth online. Our new verticals will be especially important as we develop them and gather feedback.
  • At least four new trips in collaboration with Youth Business Network  You can already signup for information on our website www.startupconcepts.com
  • Lookout for the launch of at least two more online platforms to join the Startupconcepts media !

There’s nothing like having a gun stuck in your face to focus your mind on whether it might be time to make a fresh start.

The tradition of New Year’s Eve celebrations can be dated back to the Romans. And, as we anticipate what’s to come, there is no better way to acknowledge the achievements of our past year than with a blow-out bash .Our admin has been invited  to the most promising Greek -entreprenerurial party hosted by Nikolas Koklonis -CEO of Airfastitickets , the most ambitious Greek startup company which has spreading activities all over the world  .His  house  has been transformed into a concert hall  where each level promises to take revellers to a new destination.Celebrities , journalists and succesful businessmen have been invited and had fun while networking until the very first morning hours. Great firework displays , the finest dining experience , 4 different music concerts for all preferences and the most lucrative part , champagne and inspiring coctails during the most   famous New Year’s Eve extravaganzas that are organized in Athens

 

Our admin Nikos Kostopoulos with Nikolas Koklonis , George Karavatakis , and Vivian Kostopoulou

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BrandBar Happy Hour Chat with Andee Hill, CEO of EscrowHill.com

We are excited to have Ms. Andee Hill the CEO of EscrowHill.com as our guest next week! Ms.

Hill will be joining us November 6, 2014 at 4:00 p.m. EST via GoToMeeting. Hurry over and post

your question about escrow trusted services on the event wall:

https://www.facebook.com/events/577016462427522/577018085760693/?notif_t=like

We will pick the best of the questions. 1 question per member please!

Here is how BrandBar Happy Hour Chats work:

• Introduction of our Guest.

• Discussion about the primary topic, which will be escrow trusted services this week.

• During the discussion, members are encouraged to add comments and questions into

the chat window.

• Member mics will be opened one at a time to ask our Guest their question.

• The chat window stays open for our members to continue to chat amongst themselves

after the event ends for a short period of time.

Explore Swift Travel Deals : a brand new startup related to unique traveling

Interview with Ileaa Swift

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Ileaa Swift opened Swift Travel Deals in February 2012, after spending 7 years of booking and researching travel for family and friends as a passion and a hobby. She studied the travel industry and researched several travel agency franchise options prior to starting her own travel agency in 2012. Since opening Swift Travel Deals in 2012, Swift Travel Deals has reached over 200,000 clients and potential clients worldwide and has a staff of 105 including travel and referral agents located in the United States, Europe and Africa.
Ileaa was recently awarded the Arkansas Business 20 in their 20’s Most Influential in Business and Community Award by Arkansas Business where only 20 people under the age of 30 were awarded in the state of Arkansas and has been featured in numerous magazines and news outlets around the globe.
Ileaa is a Certified Travel Agent, certified from the Travel Institute, a Travel Expert and a Travel Writer. She uses her presence in the travel industry as a platform for philanthropy through volunteer efforts and community service through Swift Travel Deals.

Iraklis Fovakis,artist and young entrepreneur invites you to his exhibition Carte Blance

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Τhe Art gallery of Mykonos invites you to the new solo art exhibition

“Carte Blance” of Iraklis fovakis at “Maria Igglesi” chamber,

Matogianni. The openings will occure on Tuesday 22 of July at 23:00

p.m.

“Many times I resist. But there are times that I’m using my fantasy

as a shelter. That place is the one which keeps attached with my

instinct. I cross all the lines, all the moral laws, but I do not regret.

Afterwards I go back to my life, in a life which I wanted to be in carte

blance, but it’s just without a backround.

And that’s why I dare you, I beg you, touch. Cause the only permanent

lover is ourselves.”

 

Info at: +30 6979200853 – www.iraklisfovakis.com

Brief Résumé

Iraklis Fovakis was born in Heraklion, Crete, in 1968. He studied at the

Faculty of Education in Belgrade in 1989, in 1996 he graduated from

the Psychology Faculty at the Rethymnon University and in October

of 2011 he completed his studies at the 4. Paint Laboratory of John

Valavanidis and afterwards of Panayiotis Haralampus of The Athens

School of Fine Arts. He has worked as a special educator in several

private and public schools of special education and practises from 1996

till the present day as a psychologist at the Evaluation and Treatment

Center of Psychological Support and Speech Therapy “Dia Logou” in

Heraklion and Athens, offering his services to groups of people with

Group Exhibitions

• 2005: Participation in a group painting exhibition at the

• 2008, March: Participation in a group painting exhibition

Heraklion Municipality in Crete on behalf of The Charity

“Zoodochos Pigi” for children with Special Needs.

within the “Differentiality” Festival at “Booz Cooperativa” in

• 2008, April: Participation in a group painting exhibition in the

• 2010, March: Participation in a group painting exhibition

• 2012, December: Participation in a group exhibition of Plastic

Museum of Plastic Arts in Heraklion entitled as “Art Starting-

of The Athens School of Fine Arts (ASFA) with subject

“Bipolarity and Art”.

Arts at the “Zappeion” Mansion in Athens with the title

• 2014: Participation in a group exhibition at Museum

• 2014: Participation in a group exhibition at the Pantokratora

of Modern Art in Rhodes with the title “Upcoming”, a

collaboration with School of Fine Arts of Athens.

Gate in Heraklion of Crete with the title “In the honor of the

Greek” in memoriam for the 400 years since the birth of the

painter EL GRECO,a collaboration with the Museum of Modern

• “The Pass” at the city loft “Seventh” at Sintagma, Athens. 2011, October: Degree Paper Presentation with title “The

• “The 2010, December: Personal painting exhibition with the title Cortège” at the Area of Art and Action “Vrissaki”.

• “Intentions” at the Art Gallery Café in Athens. 2010, November: Personal painting exhibition with the title

• “Revising Everything” at the Hall of Art “Eran” in Heraklion. 2009, November: Personal painting exhibition with the title

• 2001, March: Personal painting exhibition with the title

 

Recognizing the Customer from Hell

“Are you fuckers listening?” 

“uh…wha…what?” I sputtered.

“I know what I want done and I want you fuckers to listen.”

Ignoring his insult, I ask a direct question. “This thing you’re asking us to do, you know it’ll hurt your business if it doesn’t work, right?”

Our toxic customer had asked us to do something we both knew would hurt their business. But this was pretty standard for them. Ask for something horrible or impossible, have it blow up in your face, then blame the people that warned you against it.

Insane right? Who allows a customer to treat them like that?

We allowed it because we couldn’t recognize the customer from hell.

Customers from hell behave badly and they get away with it because as entrepreneurs, most of us are ignorant. Most of us don’t know what the customer from hell actually looks like until we’re already in hell with them. But by then it’s too late, they’ve already done their damage.

Which means without recognition, we’re powerless to stop them.

But how do we recognize the customer from hell? Is there a pattern they choose to follow? You’ll need answers to these questions if you plan on using your customers from hell to attract all-stars.

The first step: Recognizing the Customer from Hell.

There are six main types. These customers aren’t necessarily malicious. They may have had a terrible experience with someone before you. Or they may feel that the only way to get what they want is to behave badly. Doesn’t matter, their behavior sucks and you need to fix it. Behaviors like…

1. The Know-it-all can do anything and everything better than you

They know how to run your business better than you (or so they say). They rarely miss an opportunity to remind you that they know more than you. It’s difficult to get these customers to trust you – they seem to believe that deep down you’re really incompetent.

2. Snobs think they’re better than you

They see you as “the help”. They smirk at you; they talk down to you and treat you as if you’re beneath them. Sure, they may follow your instructions, pay their bills on time and do whatever you ask, but only so long as you know your place (that you work for them).

3. Indifferents that love to say “just take care of it”

They pay for your product or sign up for your service. That’s the easy part. Once that happens they disappear. They disconnect, completely removing themselves from the process. They can’t be bothered to help you get the results they’re paying for or do the work themselves. The weird part? These Indifferents are pissed when they don’t get the results they “deserve”.

4. Freeloaders who take as much as they can for as long as they can

If they have to pay they spend as little as possible, working to stretch each dollar further than it’s supposed to go. If they agree to buy your product they want you to throw in a bunch of extras (on top of any bonuses you’re offering) as a sign of “good faith”. If you’re selling services they’ll use vague wording in your documents to squeeze more free work out of you. If 90% percent of your materials are free and you decide to charge for something they’re upset about it.

5. Dictators that tell you what they want, instead of asking

Their attitude? “I’m the one with the money; you’ll do as I say”. Working with these customers becomes an uphill battle as they fight for control over how things are done. They’re okay with abusing you so long as it gets them what they want.

6. Irresponsibles who agree to the terms you lay out ahead of time

Then completely ignore those terms once the sale’s been made. You can’t count on Irresponsibles to keep their word or honor any commitments they’ve made. They’re not always malicious, but they’re not reliable either.

These customer types aren’t isolated either. A customer can be an irresponsible dictator, a freeloading snob or any other combination.

What’s worse, the customer from hell acts as all-star repellant.

They create an environment where all-star customers don’t stick around. If you can’t get all-stars to stick around you’re stuck with mediocre customers and you guessed it, the customers from hell.

So how do you use the customers from hell to attract all-stars?

Customers from hell and their all-star counterparts are attracted to similar things.

  • The know-it-all respects knowledge. All-stars look for knowledge and the sway your knowledge has over others. They want to see that you’ve got an audience (or you’re building one) that cares about the stuff you’re sharing.
  • Snobs believe you’re beneath them. All-stars look for prestige. Are you known in your industry? Are you gaining recognition or winning awards? Are you doing great work locally? All-stars that care about prestige look for elements that say “you’re somebody I should work with”. Prestige won’t eliminate snobbery, it just points it in a different direction.
  • Indifferents are apathetic. All-stars on the other hand, are available. They realize they’ll need to participate in the process to get the results they want. They’ll give you what you need to get the results you’ve promised so share your expectations ahead of time. Tell your customers what you need and when you’ll need it.
  • Freeloaders want something for nothing. All-stars want to try before they buy. They’re more interested in getting what they want and less interested in freeloading so they can do the work themselves. They’ll look for the resources that give them the greatest chance of success and once they’re comfortable, they’ll go for it. Give them an opportunity to sample or try your offer. Show them why they need it and show them how to sign up.
  • Dictators want to be in control. All-stars trust those that are in control. They respect entrepreneurs that have self control and control over their business. Offer dictators controlled choices (do you want A or B?). Give them control over as much as you can, whenever you can. Gently hold them accountable if they cross the line.
  • Irresponsibles are unreliable. All-stars look for reliability. Show all-stars that you’re reliable but make it clear you expect the same from them. Use your policies to create an environment where reliability is rewarded. Accountability makes Irresponsibles nervous but it attracts all-stars to you.

Wait a minute, aren’t most customers like this?

It’s true most customers act like this at one point or another. But you’re not looking for customers having an off day. You’re looking for behavioral trends. Customers from hell display bad behavior on a pretty regular basis; it’s a way of life for them.

Okay, if customers have an off day, does that mean they’re not an all-star?

Nobody’s perfect.

An all-star having an off day isn’t the same thing as a Dictator that’s constantly harassing you with support calls.

What’s more important is how you handle an all-star’s off day. An all-star customer can quickly turn into the customer from hell if they see that bad behavior works.

You’ll need to maintain the right mix of boundaries and expectations if you want them to stay an all-star.

What if my all-stars get contaminated?

How you treat your customers has more of an effect on them. If they have an off day and you handle it poorly your customer may have more “off days”. Too many of those and suddenly you’re dealing with the customer from hell.

You can’t use the customer from hell until you recognize them.

The customer from hell behaves badly and they get away with their bad behavior because entrepreneurs don’t recognize them. Seeing these customers for what they are gives you what you need to attract all-star customers.

Would you like to start your own online travel guide magazine for 29 usd ?

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Travelguidescript.com  is a platform where you can create a travel guide for your hometown, country, or another place you know really well. This might seem like a lot of work, but  www.travelguidescript.com gives you a template to work with so that you don’t have to think about any of the design or lay-out aspects. You just have to add places and write about them.

You know what’s even better? You can earn money from these travel guides!

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Our Travel Guide theme and script has been designed specifically for travel websites, and it has everything you need if you’re talking travelling on your website.

Our Travel Guide will help you get the beautiful and functional website your business deserves. If you have a travel or tour business, want to build a travel oriented portal, a guide website, or you just want to share your travel adventures online, this is the theme you need.

The base cost for the theme is a measly $29, or if you want a year of free hosting and a custom logo, $99!

The theme is customizable, and you can opt out or in for the features you want it to have! Unlike other travel themes who can’t be edited or who saddle you with unnecessary features, you can make Travel Guide as complex or as minimal as you want it to be!

Features of the theme include, but are not limited to:

 

  • Map and geo tagging
  • Rating system
  • Photo gallery
  • Integrated Google maps
  • Reviewing platform
  • Posting platform – text & gallery
  • Hotel booking system
  • Blogging platform
  • Directory system
  • Events management system
  • Regional Festival scheduling
  • & much more

 

Want more revenue than what your website brings to you? Travel Guide is also optimized for Google Ad Sense, placing ads where they will attract more attention and bring you more revenue! Not only that, but the booking feature can help you get more money too.

With Travel Guide Script you can:

  • Maximize earnings for each travel site you apply it to, by attracting more customers and making them stay on your site
  • Increase your passive income with AdSense
  • Earn booking fees for each hotel reservation of up to 25%
  • Earn income from advertisement sales

Travel Guide Script is the best thing you can add to your site if you’re travel oriented!

Are you ready for a better brand image and more customers? Then go to www.travelguidescript.com  and get the theme today!

For more information, go to – link -!

Best regards,

Travel Guide Script !

 

Estonia is a Startup Paradise

Everyone is always looking for the next silicon valley and there are always rumors of which nation will rise to the challenge. Often times countries do not live up to the hype but sometimes there is merit behind all the buzz, the perfect example being Estonia. You can’t talk about digital excellence without mentioning Estonia in the same sentence, after-all they are nicknamed E-stonia for a reason. This European nation loves technology as their president Toomas-Hendrik believes the tech industry is the future and it is not uncommon for technology education to be taught at the kindergarten level. This is the same nation which were the brains behind Skype and Kazaa, which was once a file sharing giant.

This is a nation where voting can be done from the couch and you can sign documents digitally as Estonia has one of the fastest broadband Internet speeds in the world. In 2000, the government deemed Wi-Fi a human right and made this service free throughout the country, it is no wonder Estonia is home to so many wonderful startups.

15 Estonian Startups You Should Know About

1. 3D Wayfinder – 3D Wayfinder is a digital building directory that helps visitors find their way in large public buildings and building managers to earn new revenue through advertising sales. The solution has been designed to provide a pleasant and a convenient navigation experience.

2. Bondora –Bondora is a meeting place where individuals and businesses can borrow and lend money between each other. This website unites investors and borrowers from all corners of the world and allows them to borrow up to £10,000 quickly and easy.

3. Click & Grow – Click & Grow is a smart system that independently grows plants without the need of watering, fertilizing or any gardening know-how. They develop innovative plant growing systems from flowerpots to city farms.

4. DonateIT – DonateIt links together blood donors and donation centres in a quick and convenient way. They allow centres to inform potential donors when their particular blood type is needed and to keep them involved throughout the year. The app aims to promote regular blood donation, especially amongst younger people. It also tracks and shares your blood donations, how much you donated and when you can do it next. DonateIT makes donating blood socially engaging competing against one another for who can save the most lives.

5. Erply – Erply 3.0 gives retail stores a new operating system which adds social features to small businesses and makes them easy to use for everyone. ERPLY is a real-time POS & retail management system that manages all areas of your retail organization including point of sale, sales back office, inventory management, employee payroll, accounting, customer CRM, multi-channel/e-commerce and more, in a single integrated system.

6. Fleep – Fleep is a chat communication tool for teams and businesses. Incorporating some elements of Skype and email, Fleep is a simple tool that  strives to replace email in a business environment and helps you organise your multiple discussion streams easily.

7. Flirtic – Flirtic is the future of online dating, it makes dating more social and flirtatious, giving users the ability to express themselves more easily in order to find their perfect match. Flirtic.com incorporates the most popular and addictive features of social networks, including messaging, wall posting, ‘likes’ and entertaining games and quizzes. These features make it easy for even the shyest and most cautious people to help them to engage with new people, break the ice and start conversations.

8. Funderbeam – Funderbeam x-rays startups using standardised scores and familiar metrics from the financial markets. They provide startup intelligence to wealthy individuals and professional investors from start to exit and offer them unbiased analytics. They are a startup which provides information about other startups.

9. GrabCAD – GrabCAD is leading the open engineering movement, helping engineers get products to market faster by enabling truly collaborative product development. Their collaborative product development (CPD) tool helps engineering teams manage, view and share CAD files in the cloud.

10. HealthDiary – Using HealthDiary gives you a safe and a private place to keep, access and easily export all health-related notes, reminders, reports, pictures of children. You can record your child’s growth milestones, stomach troubles and doctor’s visits. Reminders help you keep track of important appointments. It also lets analyse your child’s data across the years or bring it along to the next doctor’s visit. HealthDiary is currently preparing for a beta launch, you can sign up now and be the first to use HealthDiary.

11. Lingvist – Lingvist is a personalised approach to language learning that makes every learner a fast learner. Using mathematical optimisation, Lingvist’s tool tailors tasks according to your knowledge and skills. They take languages apart and arrange them into microlessons that each learner completes in the order that is most efficient for them.

12. Marinexplore – Marinexplore provides a proprietary cloud platform that helps streamline ocean data workflows and make sense of large-scale disparate ocean data. They help customers make better business decisions faster by dramatically reducing data handling time and mitigate environmental risk in offshore and maritime businesses.

13. SignWise – SignWise service cloud offers legally binding e-signing and strong user authentication both in-country and across borders. Their technology allows anyone to sign a document legally across the border on any device in just minutes. Here’s exactly how it works.

14. Realeyes – Realeyes is able to understand people’s feelings and behaviour based off their body language and gestures. Using this data, Realeyes enables brands, publishers and agencies to make profitable marketing decisions by measuring emotions via webcam in real-time.

15. Wellbiome – This wellness service adds scientific precision to your dietary decisions and helps to improve your quality of life by providing you a DNA analysis of your gut microflora. Wellbiome’s mission is to give people insight into their body and increase wellbeing and quality of life with relatively small effort.

 

Greek Turkish Economy Forum 10-11 May Bilgi University

We have the pleasure to announce the Greek-Turkish Economic Forum: Reform—Challenges & Opportunities which will be held in Istanbul Bilgi University on 11-12 May 2014. This conference is jointly organised by Bilgi University , Youth Business Network and International Platform for Young Entrepreneurs  Draft agenda: I. Prospect, Risks and Challenges for European Growth II. Start ups III. Financial Reform and Special Financial Zones and Its Effect on Real Economy IV. Renewable Energy V. Turkish Venture Capitals
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Our forum  believes that in defiance of the deepening economic and financial crisis, of lagging innovation, and of record youth unemployment in Europe, together, using this shared-risk approach, we can empower European youth to play a transformative role in Europe’s future by  offering them the inspiration, resources and mentorship to help them turn their talents, energy, enthusiasm, and innovative early-stage ideas into successful projects and businesses that will stimulate the economy and generate new employment.
GTEG believes Innovation is THE driver for economic growth, social development and citizens’ progress and that Innovation fosters the development of European citizenship, particularly amongst young Europeans, by using the paradigm of shared endeavours and mutual responsibility to communicate the Union’s social and cultural values.
Check the website www.economyforum.org for more information
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How to get a job without degree ?

With the latest recession, a new trend has developed. Companies increasingly ask for degrees or advanced degrees in job applications. It’s not because degrees are always needed, but because there are so many people with these qualifications that companies can use the criteria to wean candidates in the first screen. This screening is particularly hard on three types of job candidates:
  • Laid off Boomers who rose through the ranks without degrees
  • Younger candidates from more rural environments who have only associate degrees
  • Employed Boomers wanting a new job but who no longer qualify for the jobs they currently have much less new positions
For many Millennials the recession resulted in longer education stints as parents encouraged them to stay in school since there were no jobs to be had. Now, many are entering the work force with higher debt, but advanced degrees. Is it Game Over for Boomers? No. Experience still counts for something, just not everything.
When applying for new jobs, here are questions to ask yourself:
  • What knowledge is needed that an advanced degree was desired?
  • Can you demonstrate that knowledge in a different way?
  • Even if you have an advanced degree, is it too dated?
  • What other qualifications might gain attention?
  • How can you get those qualifications or certifications?
Listed requirements in many job postings state: “Degree Preferred or a Plus.” Don’t be deterred. Just because it’s desired, doesn’t mean they’ll get it. Your job is to position yourself as relevant so the lack of a degree is not the deal breaker. One method is continued course work or certifications particularly when you are unemployed. Consider these benefits:
  • Keeping your mind busy
  • Meeting teachers and professionals active in your field.
  • Showing recruiters that you’re a life-longer learner and still in the game
  • Gaining credentials you didn’t previously have
In today’s digital world, some certifications and courses are free while others cost. Some can be done from home, and some require physical class time. Regardless of the certification you seek in your chosen field, the investment is worth your time and effort on many levels.
Employers admire and seek talent who demonstrate a growth mentality – those likely to foster company growth rather than wait to be trained. For Boomers, this means being a candidate dedicated to continued learning/growth opportunities.
Major universities and many organizations now offer MOOCs – Massive Online Course Work. Other groups such as Lynda.com offer trainings with endorsements that can be uploaded to LinkedIn upon course completion. Associations frequently offer industry-specific certifications such as the Certified Association Executive (CAE) designation from the American Society of Association Executives.
Certifications vary and some are easier to obtain than others, but don’t get hung up on the word “certification,” either. Just taking a course and listing it on your resume, or using a course to list “X credits towards Y qualification,” lets a recruiter know that you are growth oriented and not just sitting home licking your wounds.
The trick is to start learning something new of any sort that can give your resume a leg up in the job pool. Keep in mind that in applying for a job you’re asking an employer to invest in you. A salary is no longer just payment for work provided. It’s money invested in hoping you make a difference in the company’s growth. The best way to send an alert that you’re worth the investment is to show that you believe in yourself enough that you also have invested in yourself. That’s the true value of a degree or any course completion certificate.